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How Does Sports Coaching Differ From Corporate Coaching?

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Athletes Versus Employees Most athletes are young, open to improvement, eager to learn and anxious to receive what a coach can provide. For the athlete, there is a defined season and something tangible to compete for. Feedback is automatic, immediate, and specific; and athletes can easily change coaches and/or teams. Employees, on the other hand, aren't as emotionally committed. When have you seen an adult cry or rant and rage when a goal was not achieved? For employees, feedback and performance are hard to quantify. Work goes on; there is no end and often only vague scorecards. Lastly, employees do not demand corporate coaching or search critically for performance improvement. Without belaboring the point or making value judgments, suffice it to say that the two have different values and motivations. However, these differences do not change what constitutes effective coaching behaviors.

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